Why More Cocoa Production Won’t Sweeten Chocolate Prices This Halloween
By: Tamia Ncube
The world’s appetite for chocolate remains insatiable, yet as West Africa increases cocoa production, consumers are unlikely to see a break in chocolate prices. Despite projections of West African cocoa farmers boosting production, prices per metric ton are expected to rise to $10,000 , driven by several complex factors that combine both business dynamics and cultural shifts.